Marketing team, Supply Chain and eCommerce Operations team professionals are just some of the examples of those who can leverage insights from the market research and leverage them for tactical and strategic improvements which would create unique differentiators of the experience highly valued by customers.

To satisfy luxury consumers’ expectations, a luxury brand must ensure its total e-commerce buying experience is superior. With such rapidly evolving digital ecosystem, e-commerce market players and tech-savvy consumers, offering superior and exclusive experience becomes an elusive and ongoing challenge.

With yearly subscription, clients get access to benchmarked country data sets, while also being able to create reports on the platform itself to drive focused learning insights. Reporting module enables comparison of markets, retailers, data points and across completed benchmarks to discover trends.

Once when you know what level of service and experience consumers in target market already get on average from all other e-commerce market players, you can start defining what superiority, intrinsic to your brand, could look like. Guided by your brand promises, select market scarce, yet consumer highly valued elements to elevate your performance.

Once you gain access to the platform through subscription packages, you can use it during the period of one calendar year, after which your subscription and access to the refreshed dataset will have to be renewed. During this period client designated users have an unlimited access to the data and are able to continuously create reports of their choosing.

In case a client wants to tailor the research so it is more focused on his particular industry and contain additional question sets, standard pricing will be augmented depending on the size and the scope of changes and markets that are researched just for this client. On average tailoring of research criteria (scorecard or industry) entails +30% per each segment.